2023
DELEGATION

Ying Hui

Singapore
Cross Ratio Entertainment
Senior Executive (A&R/Marketing)

CONTACT

COMPANY / EVENT

Artiste management, distribution and publishing, the company delves into digital marketing, PR management, project management and event management

Established in 2015, Cross Ratio Entertainment has become one of Singapore’s leading independent record labels. Spearheaded by Dean Augustine, Cross Ratio Entertainment initially started out as an artiste management company, nurturing the music talents of Singapore. Cross Ratio Entertainment has a roster of the hottest Singapore artists and has evolved into a true entertainment company that constantly challenges the status quo. Through music distribution and publishing, events, video production and digital marketing campaigns designed to our artists strengths and clients, Cross Ratio brings fresh new experiences to Singapore and international audiences alike.

LOOKING FOR

  • Artist genres
    • Mainstream pop
    • Band music e.g. rock, indie-rock, indie-pop, etc.
    • Alternative and/or experimental
    • World, traditional and/or cultural music
    • Hip-hop, Rap, R&B, Soul, etc.
  • Artist types
    • Currently famous acts
    • Legacy acts
    • Up-and-coming acts
    • Undiscovered talents

WHAT I DO

  • I look for bands to perform at my shows (e.g. promoter, festival owner/curator, venue, etc.)
  • I help promote bands to new audiences (e.g. journalist, PR agent, media, etc.)
  • I help bands develop their careers (e.g. A&R, producer, manager, etc.)