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Gig Life Pro
Michelle studied psychology, mental health, and entertainment business at NYU before transitioning into the music industry. Previously running business development at music analytics company Chartmetric, she is now Partnerships Manager at Gig Life Pro where she works on connecting the APAC markets with each other and the global stage. She is passionate about advancing music on a global cross-cultural scale with a focus on emerging markets and keen on empowering the next generation in music. With her background in insights and analytics, Michelle also continues to leverage her combined knowledge to consult on digital and international strategy in the music business. Currently based in Amsterdam, she’s previously lived in New York, Singapore, and Shanghai.
COMPANY / EVENT
- Artist types
- Up-and-coming acts
- Undiscovered talents
WHAT I DO
- I help bands develop their careers (e.g. A&R, producer, manager, etc.)
- I also consult on digital and international strategy for artists and their teams.